Archive for Category: "Email Marketing"

Why Email Marketing Runs Rings Around Social Media September 6, 2016 8:13 am

Why Email Marketing Runs Rings Around Social Media

Just like the fashion trends, marketers tend to change their mind about email marketing, particularly when it’s compared to social media. It’s a c ...

The Email Strikes Back July 27, 2015 10:35 am

The Email Strikes Back

Imagine a time long, long ago: 2002. Facebook was but a twinkle in Mark Zuckerberg’s eye. ‘App’ was nothing more than my nickname. Big data soun ...

Is Email Marketing to Health Care Professionals Worthwhile? November 20, 2014 2:08 pm

Is Email Marketing to Health Care Professionals Worthwhile?

1995 is acknowledged as the year the internet first became commercialised. Since then, electronic communication strategies have been deployed by numer ...

Is this the future of email? February 24, 2012 6:30 am

Is this the future of email?

Sorting through the email inbox can be tedious, but all that could be about to change… Are we entering a new age of innovation? One that changes the ...