Tick Yes Blog

Tag - online content

Tick Yes Blog > online content

Why Your Brand Needs a Podcast

Can you imagine speaking directly to a captive audience of potential customers? I’m not talking about the room of people you might find at a conference or seminar, but potentially tens of thousands of prospective buyers, listening to you from their...

The Power of Personalised Content

With the incessant growth of digital communications, newspapers and other publishers have been forced to come up with new ways to tell stories. Companies that are not in the publishing business, but use content as a part of their marketing strategy...

How to Make Your Content Actionable

Content is not a magical formula that will make your target audience find your product and then breathlessly buy from you. The power of actionable content comes from your ability to attract the right audience, enabling them to interact with you and...

Digital Marketing Lessons To Be Learnt From Donald Trump

Donald Trump teaching you marketing lessons? Seriously? Yes, seriously. Love him or hate him, Donald Trump has made the race for the White House fascinating. And fascinating doesn’t happen by chance. Exceptional marketing combined with good old...

Worst Digital Marketing Advice We’ve Ever Heard

“Be controversial to get traffic to your site.” Sometimes, controversy can be a good thing. You can get people talking about your brand and gain more recognition. However, trying to be controversial is essentially playing with fire. It is so easy to...

The Marketing Laboratory

Moving a letter one pixel to the left may be the digital equivalent to splitting hairs, but as it turns out, even small changes can have a big impact.

Why Quality Beats Quantity

Cost is no longer a barrier to content promotion and dissemination. But for it to work, people still have to want to see it In the world of content production, and in particular with content marketing, something that frequently holds people back is...