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The Marketing Laboratory

Moving a letter one pixel to the left may be the digital equivalent to splitting hairs, but as it turns out, even small changes can have a big impact.

iPad Mini 2 now $100 Cheaper

It seems like Apple has already thought of and developed everything perfect in the gadgets world. Is there anything that this multimillion dollar company hasn’t developed yet?

How Social Media Can Help or Hurt

Many businesses now use social media and its various applications as tools for business. What’s not to like? It’s a form of advertising and helps you keep track of the general sentiment for or against your company and acquire customers, among other...