Tick Yes Blog

Tag - Target

Tick Yes Blog >

No Laughing Matter

Social media hoaxes may be funny to the perpetrators, but they can do serious damage to brand reputation   Social media is manna from heaven for pranksters. Even though some brands and companies seem to be experts in making social media faux...

Mad Men meets marketing

Target’s effective content marketing strategy could be the future of advertising… A few months ago, Target was making headlines in Australia for apparently mishandling its response to social media criticism. And now it is in the news again –...

Is Your Social Media Strategy Off Target?

Public criticism posted on Facebook and Twitter means companies should get off social media, right? Wrong! The mainstream media is currently full of it. Full of the news that Target, like Channel Seven, Qantas and others before it, have experienced...