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The changing face of content

How social media has transformed traditional media practices

The Message has long published stories and opinion pieces detailing how social media content has transformed traditional media practices. It’s a view shared by many in the media – including Carla Buzasi, Editor-in-Chief of The Huffington Post, UK.

In this insightful address to the International Content Marketing Summit, Ms Buzasi talks about the role of social media in not only informing content and becoming a source for that content, but also marketing that content.

 

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